What is the most common branding mistake? According to this article from Entrepreneur.com, it is emulating others’ brands. So, how do you create a successful brand and image for yourself? Start with you.
“The brand should reflect your personality, your interests and your approach,” the article says. If you follow this advice, your brand will come off as natural and authentic, making it more attractive to customers. Once you determine your brand, be patient. It is a process that you must continually work on. See the rest of the article, here, and start working on your brand!
Want to learn more about CoWorkers? Contact George Rafeedie at firstname.lastname@example.org or 847.921.3925.